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The beauty of animation is that it allows you to get across your personality and strengthen your brand. Striking visuals, clear voiceover and a memorable story all help simplify complex subjects and help viewers engage with their finances.
Calculators, modellers, widgets – whatever you like to call them – are invaluable tools that allow users to quickly see the impact on their personal situation. No matter how complicated your subject is, we believe there is a simple way to break it down and make it easy to understand for anyone, at any age.
Check out this calculator we created for the Greater Manchester Pension Fund – its super-simple design quickly illustrates the impact of retiring early.
We keep the complex calculations in the background, so users can focus on what it means for them.
What better way to grab attention than with a personalised video? Combining data with moving graphics can deliver a powerful message, and cutting out irrelevant content means the viewer can focus on what’s important to them.
With ‘how to’ videos fast becoming the chosen way to learn, and over 720,000 hours of video uploaded to YouTube every day – we don’t need to explain why animation is a great tool to educate and inform.