Product launch campaigns

Brymec understood the importance of marketing and needed a way to quickly set themselves apart from their competitors, allowing customers to see the full breadth of their of services and products in a unique and engaging way.

One brief was to create something special and targeted that would peak interest and encourage past customers that hadn’t purchased anything with them for a number of months or even years, to return to Brymec and choose them as their supplier.

Over the past two years, we’ve helped Brymec deliver a strong and consistent look and feel across a range of digital marketing communications. Working within their existing brand guidelines, we delivered a full range of services across different formats including websites and apps, product brochures, flyers, websites and apps, digital product design tools, video and animation.

In response to the brief targeting previous customers, we created an animation promoting Brymec’s product offering, packaged in a beautifully designed video brochure. The brochure also included a special offer, and this exclusive item was delivered directly to the customer. As you open the brochure a small screen inside immediately starts to play the animation, creating a memorable customer experience.

On top of receiving excellent feedback, Brymec have reported that this has produced one of their highest conversion rates to sales from one campaign. Our continued animation marketing strategy has enabled Brymec to see a huge return on investment compounded by bespoke web tools and mobile applications.