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Lots of socks
luc clayton


Arriving at the office today, I saw some awesome looking socks on our lead designer, Nicko.

I must admit that I had never heard of WDSD, but I guess that is why there needs to be more global awareness.

A quick google and I discover the day is backed by the United Nations and the date itself is significant, the 21st of March is a nod to the triplication of the 21st chromosome, which leads to Down syndrome.

Chromosomes are shaped like socks and therefore lots of socks is the perfect theme and a great way to raise awareness to help ensure the human rights of people with Down Syndrome across the world… plus Nicko looks mighty fine in them!